The city that never sleeps and the New York of the east is one of the most booming cities in India. The essence of modernization and liberalization of the country is perfectly captured in Mumbai. Being the epicentre of business operations of all major countries in India, Mumbai houses some of the biggest industries like Healthcare, IT, Films and Media. In the 21st century, the growth of the digital economy is 10 times more than the regular economy and industries engaging in this, have experienced twice as much growth as compared to the other industries.
Mumbai being the financial hub of India and the center place of attraction to industries, presence of an advertising agencies at such a prime location is a boon to companies. Advertising agencies with their creative ideas and unique advertising campaign reach out to consumer by understanding their behavior. It is important for industries to carry out a thorough market analysis and cost benefit analysis before choosing the medium of advertising
Founded in 1997, Mindshare is a global firm specializing in Marketing, Advertising, Analytics, Media Research & Planning, Digital media and Strategy. Mindshare is part of GroupM, which oversees the media investment management sector for WPP, the world’s leading communications services group. Their network consists of 116 offices in 86 countries throughout North America, Latin America, Europe, Middle East, and Asia Pacific, each dedicated to forging competitive marketing advantage for businesses and their brands. Their client list features names like Nike, KFC, Foxtel, Marmite, Lifebuoy, Cheerios, British Petroleum, Ford, Facebook, Rolex, Unilever, Volvo, IBM, Nestle and Pepsi among many others.
Founded in 1923, Ketchum is a global PR firm specializing in Corporate Communication, Public Relations, Reputation Management and Branding. The firm has operations in more than 70 countries across six continents. It stands by the mantra of ‘Empathy and Intelligence’.Ketchum offers services in sectors such as Corporate, Travel & Transportation, Retail, Financial Services, Energy, Healthcare, Food & Beverages, Agriculture, Technology and Consumer Goods. Their impressive clientele features names such as Wendy’s, Clorox, Whirlpool, Pfizer, Philips, etc. The Holmes Report’s Creative Agency of the Year, Ketchum is the winner of 76 Cannes Lions and an unprecedented six PRWeek Campaign of the Year Awards.
One of India’s leading Marketing and Advertising agencies, Adsyndicate has over 25 years of experience and is located in 12 cities nationwide with its main offices located in Bangalore, Mumbai, and Delhi. With a vision to be the most preferred communication solutions partner, its key offerings include Digital Advertising, Social Media Management, Search Engine Optimization, and Brand Strategy across domains such as Healthcare, Banking and Financial Services, Consumer Durables, Automotive, Food & Beverages, Technology, E-commerce, Education, Retail, etc. Some of their renowned clients are ABB, Reserve Bank of India, SanDisk, Hyundai, Freshmenu, Mahindra, Western Digital, Quikr and Manipal Academy of Higher Education among many others.
Part of the Havas Group, Havas Creative and Media is one of the top advertising agencies in the country. Their “Together” strategy brings together all communication disciplines – creative, media, digital, activation, events and public relations to create a meaningful difference to brands, businesses, and people. Founded in 1991 and headquartered in New York, the firm has offices in Mumbai, Delhi, and Bangalore. It specializes in Advertising, Marketing, Public Relations and Communications across industries like Healthcare, Apparel, Technology, Consumer Goods, Hospitality, Transportation, etc. Some of their clients are Durex, Emirates, Air France, Mankind, Pfizer, Veet, Glenfiddich, Reckitt Benckiser, etc.
Flags Advertising agency is one of the best advertising agencies in Mumbai which provides 360-degree creative and advertising solutions. Their forte lies in Advertising, Branding, Digital Marketing, Events & Exhibitions, Public Relations, and Conversion Optimization. Founded in 2010 with a goal to provide their clients with the power and simplicity of a ‘one stop solution’, the firm serves diverse industries such as Banking & Financial Services, Automotive, Manufacturing, Healthcare, FMCG, Education, Hospitality, Technology, Logistics, Travel, etc. Their clientele includes both nationally and internationally renowned names such as Larsen & Toubro, Vivo, NASSCOM, Bharatiya Janata Party, Shikhar Group, Fortis, LIC Housing, Axis Bank, Hyundai, Revlon, etc.
Part of Publicis Communications, Leo Burnett Worldwide is one of the world’s largest Advertising agencies that boasts of a network with 85 offices and more than 8,000 employees. Founded in 1935, the core belief of the firm lies in ‘HumanKind’ that revolves around people and purpose. The global agency works with some of the world’s most valued brands including Allstate, Esurance, Firestone, Jim Beam, Kellogg’s, Kraft, Marshalls, MillerCoors, Nintendo, P&G, Samsung and, UnitedHealthcare among others. The firm has also won prestigious awards such as the ANDY award 2019, Young Lotus, Grand Prix (2016) and several others.
Tempest is a leading Advertising & Digital agency that has been building brands and making a difference to people’s lives through their work. The firm’s offerings include Advertising, Branding, Social & Digital Marketing, Film Production, and Business Consulting. With a client list that features the who’s who of the industry like Sheraton Grand, Airtel, Castrol, Pepsi, Government of Telangana, etc., the company has gone on to win the prestigious Business Mint Nationwide Award for Best Emerging Advertising Agency and has also been associated with all branding projects of the Rotary Club of Hyderabad Deccan.
Origami Creative is a leading Advertising and Brand Marketing agency having presence in Bangalore and Dubai. Started with 4 employees in 2000, it has 62 employees today. The firm believes in idea-centric branding and communication. Their forte lies in Advertising, Creative Strategy, Multimedia Production, Branding, Digital Marketing, Internal Communication and Website Design. The company’s offerings are across multiple domains like Hospitality, Food & Beverages, Transportation, Consumer Goods, Electronics, Technology, Retail, Apparel, Real Estate, etc. Some of their noteworthy clients include Isha Foundation, ABs, Sharp, Play Factory, Big Bazaar, HeliTaxii, JW Marriott, Hotel Leela, Mindtree, Anand Sweets, etc.
Founded in 1990, Crayons Advertising is a leading firm specializing in Advertising, Branding, Direct Marketing, Events and Marketing Communication. Headquartered in New Delhi, the company has a network of full fledged service branches at Mumbai, Chennai, Kolkata, Jaipur, Chandigarh, Trivandrum & Dubai. It believes in innovation and integration of different communication media. The agency offers services in sectors such as Hospitality, Apparel, Food & Beverages, Tourism, Healthcare, Electronics, Financial Services, Education, Energy and Pharmaceuticals. Some of their noteworthy clients are Kerala Tourism, Fortis, Casio, SBI, Kajaria, Apollo, Lotto, Indian Oil, Election Commission of India, Delhi Police, Bharatiya Janata Party, etc.
A part of the Dentsu Aegis Network, a wholly owned subsidiary of Dentsu Inc., iProspect is a global, award-winning advertising and marketing agency that drives digital performance for many of the world’s largest brands. Their notable clients include HDFC Bank, Eurostar, Ikea, Big Bazaar, Atelier des Chefs, Crizal, GoAir, L’oreal, Chevrolet, etc. In 2017, iProspect won more than 200 awards including 15 leadership recognition awards and 33 Agency of the Year titles, and was named a Leader in The Forrester Wave™: Search Marketing Agencies Q4 2017 and #1 Global Digital Performance Agency by RECMA.
Consideration should be given to the agency’s experience, expertise, portfolio, reputation, communication skills, and fees. It is also critical to select an agency that is culturally compatible with your company and understands your industry and market.
A Mumbai advertising agency can assist you with media planning and buying by identifying the most effective media channels for reaching your target audience, negotiating media rates and placements, and tracking media performance metrics to optimize your campaigns. Insights and recommendations for future media planning and buying efforts can also be provided by the agency.
Companies like MindShare World , Ketchum rank when it comes to top advertising agencies in Mumbai.
You can track metrics such as website traffic, conversions, leads, and sales to determine the effectiveness of your advertising campaigns. Surveys and focus groups can also be used to gather customer feedback and sentiment. Advertising agencies can assist you in tracking and measuring the effectiveness of your campaigns through data analytics and reporting.